Advertising Executive George Lois said, “Creativity can solve almost any problem.”
The creative act, the defeat of habit by originality, overcomes everything. The only way you can release your creativity is to identify the barriers and start removing them. A common one is “We’ve always done it this way.” It could also be policies, rules and regulations that have stifled your creativity.
If you mindlessly go about your business the same way every day, your routine is opening you up for mistakes. You will end up being out-thought, out sold, out-produced and finally, out of business. So start thinking creatively.
MARVIN MONTGOMERY is an author, speaker and sales training consultant with more than 30 years of experience. Are you practicing on your customers? Master the essential keys to sales success! Learn more about Marvin Montgomery’s Sales Certification Program. You can ask the Sales Doctor a question at [email protected].