Animal health business Zoetis files IPO registration statement

NEW YORK, Mon Aug. 13, 2012 – Pfizer today announced that its subsidiary Zoetis Inc.  filed a registration statement with the U.S. Securities and Exchange Commission for a potential initial public offering of Class A common stock. The offering is expected to represent an ownership stake of up to 20 percent. Prior to completion of […]

David Harding: How brevity is the only way to be heard over other communication forms

Short attention spans are in evidence everywhere. Stay connected to your audience by being brief and concise. Apply this to meetings, presentations, advertising, and memos. People love to talk. When they are nervous, they talk more. That’s how salespeople get into trouble. They are nervous about being in front of a new prospect and talk, […]

John Allen: How to avoid violations and be compliant in a world that is 24/7

Many business owners started their careers punching a time clock, but after climbing the ladder to success, it’s easy to forget the satisfaction of clocking a few extra hours or the significance of the overtime pay that came along with it. However, the recent increase in class-action lawsuits for alleged violations of wage and hour […]

Kelly Borth: How the right structure pays off for supporting a cause or organization

I love sponsorships, and if structured right, they can be one of the most strategic marketing partnerships for your company’s new business development efforts. I have used sponsorships as a part of a successful marketing strategy for years. Here are some of the most important lessons I’ve learned as well as tips to get the […]