Take-down: altering your social media content during litigation

Social media now permeates our daily lives. Yet, because most of us don’t anticipate being involved in litigation, we don’t consider how our status updates, photographs or tweets could affect us in a lawsuit. Clients typically don’t consider the impact of their social media posts until their attorneys see them from the perspective of pseudo-judge, […]

Why women-owned startups are desperate for female mentors

With 10.6 million women-owned businesses in America, there should be plenty of women mentors, right? No, there is a drought of female mentors in the United States. A survey by LinkedIn shows that only one out of five women has a mentor. If there were more women mentors, new women-owned businesses would thrive.

How to lead your employees to soar

Have you noticed that your employees or staff members seem stuck and unable to move upward? Do you have employees who sit in meetings like a plane stuck on the runway? Have you noticed that your employees don’t seem to be reaching for the sky? If you have noticed any of these situations in your […]

If customer experience is the differentiator, make it a big differentiator

Loyal customers act as a volunteer sales force, championing you to others. The formula for creating loyalty comes through understanding customers, including them, assuring them, teaching them, and surprising them. Put these in your customers’ experience and watch their admiration soar right along with your bottom li

How to improve your brand this year

Perhaps more than in any other time in history, in 2016, your name is your brand. I think most of us get this concept — we live in a celebrity-obsessed society, so we understand how a person’s name can also be their brand.

The cybercrime threat is real

Small- and medium-sized businesses are increasingly vulnerable to cybersecurity attacks and need to take steps to protect their assets.

How cloud-based accounting can help smaller businesses prosper

Many business owners don’t necessarily understand the meaning of the numbers that are fueling their companies. Having a better understanding of accounting can help small business owners better manage their businesses.
Here are some tips for how smaller business owners can best work with accountants to maximize their chances of success.