Digital marketing can really work…

Many small businesses start off creating a social media presence or doing search engine optimization without a strategy, goals and measurements to support the investment decisions along the way. As a result, I hear business owners often say, “Does it really work?”

15 years of impact at Idea Foundry

The Idea Foundry just celebrated 15 years in Pittsburgh. Since the nonprofit economic development organization was started, Idea Foundry has achieved a collection of “firsts” that set it apart from other accelerators and incubators in the region.

Just the right amount of governance

Corporate governance involves a delicate balance of the interests of a company’s employees and their shareholders or investors, and it’s not easy to get right.

Build a moat around your intellectual property

Frequently, a new founder will say he or she has intellectual property that provides a leading edge and barrier to competition. Having a pending patent or issued patent, however, isn’t the complete solution. What is more valuable is a patent strategy.