Build it and they will come?

The strategy “build it and they will come” only works in movies, says John W. Manzetti. Businesses need a great blueprint for sales and marketing, along with the fortitude to stick with the plan.

A case for organic growth

Smart Business last spoke with CEO Bryan Putt for a cover story in 2012. It’s a different story at Aires, five years later.

Payer-provider integration is key to nationwide health care reform

It’s been hard to find solutions to improve the quality and reduce the cost of health care. Dr. William H. Shrank, UPMC Health Plan’s chief medical officer, discusses the integrated delivery and finance system pioneered in Pittsburgh, which could serve as a model.

Metz Lewis’ Chris Brodman

Chris Brodman didn’t find M&A. It found him. As a young lawyer at the firm he helped found, Brodman did whatever he could to develop clients. But once he started on his first M&A transaction, he knew he’d found his calling. The thought process came naturally. To this day, he finds every deal to be […]

Is your brand as credible as you think it is?

Credible brands are more likely to keep customers than the non-credible ones. If you struggle with keeping customers, see if you’re missing these six must-haves, says Michele Cuthbert of Baker Creative.