The New Age of Innovation by C.K.
Prahalad and M.S. Krishnan
The Times of London named Prahalad “the world’s
most influential management thinker” in
2007, and he applies all of his skills to his
collaboration with technology expert
Krishnan. The authors guide readers
through creating innovative solutions that
put the individual customer as the focal
point. Process management, supply chain
issues and technical systems are all discussed to help companies make a transition to forward-thinking strategies.
Prahalad and Krishnan give readers the
tools necessary to compete in the flattened global marketplace.
McGraw-Hill, 278 pages.
Outside Innovation by Patricia B.
Seybold
In today’s marketplace, a company may dictate a product’s initial use,
but customers frequently provide more
innovative uses once the product is
released. Tapping the enthusiasm of customers is at the heart of Seybold’s work.
She helps readers merge their product
innovation efforts and tie them directly to
the eventual satisfaction of the customer’s needs. Seybold’s decades of
experience in customer-focused business
strategies are reflected in her precise,
results-driven writing.
Collins, 412 pages.
The Ten Faces of Innovation by Tom
Kelley with Jonathan Littman
With stories from some of today’s most innovative
companies, Kelley helps readers break
away from the nay-saying that kills fresh
thinking. New roles such as the anthropologist, the cross-pollinator and the
experience architect are defined and
combined to defeat the might of the popular devil’s advocate. The book serves as
a revelation to leaders who are attempting to pull their teams out of a cycle of
stagnation and negativity.
Currency/Doubleday, 273 pages.
