Customer-first community banking

Over the course
of three decades, Wilshire State Bank has been a model of excellence among
community banks. Even during this recent economic recession, Wilshire State
Bank has shown resilience and profitability while achieving accolades and
recognition for its success.

Wilshire State
Bank, a subsidiary of Wilshire Bancorp Inc. (Nasdaq: WIBC), commenced
operations in 1980 with a mission to be the leading community bank serving
multi-ethnic business owners in key U.S. markets. Focusing on professionalism,
teamwork and service excellence, Wilshire State Bank strives to deliver the
highest level of customer-focused financial services, and its success will
benefit the customers, employees, shareholders and communities it serves.

Headquartered
in Los Angeles, Calif., Wilshire State Bank operates 24 branch offices in
California, Texas, New Jersey, and New York, as well as loan production offices
across the country. Our areas of expertise include:

• Business and
personal banking

• Commercial
real estate lending

• SBA lending
(SBA-preferred lender nationwide)

• Trade finance

• Construction
lending

• Residential
mortgage lending

• Insurance and
wealth management

In a market
that has been clouded with doubt, consistent notions of stability and
profitability are key objectives in sustaining success. It is absolutely
necessary in these risky times to observe and practice these ideas to be
successful. And that is how Wilshire State Bank maintains its vision for
success. To succeed is not just about being a leader among all competitors, but
also by being the continuous support and helping hand for the community and its
goals.

“I believe that
the market for those multi-ethnic business communities is still very strong
despite the current economic situation,” says Joanne Kim, president and CEO of
Wilshire State Bank. “I believe our prospects are very strong and we’ll
continue to target those different communities in expanding our branch
network.”

The unwavering
dedication to offering high-quality financial services to its surrounding
communities has been Wilshire State Bank’s continuing source of strength. The
bank firmly believes that partnering with local businesses enables the entire
community to thrive. And through a 30-year track record of helping its
customers and communities accomplish their financial goals, the bank has been
able to enjoy success as well. That is why Wilshire State Bank is commemorating
its 30th anniversary in 2010 as the Customers’ Year of Success, in recognition
of its symbiotic partnership with its customers.

It is with
steadfast determination that Wilshire State Bank approaches the next 30 years
and all the challenges and successes that lie ahead.

“The small to
mid-sized businesses will remain in the marketplace, whether in good times or
in bad times,” notes Kim. “And that’s exactly where we are, and where we will
remain."

Joanne Kim
is President and Chief Executive Officer of Wilshire State Bank since 2008.
Prior to her current position, Kim served as the bank’s Executive Vice
President and Chief Lending Officer since 1999. With over 30 years of
experience as a banker, Kim’s leadership style is shaped by her personal
values, which include continuous learning; growth and improvement; direct,
active involvement in key business areas; performance excellence and personal
accountability; and a commitment to lead by example. She is the mother of two
adult children.