Robert W. Litter dabbles in a little bit of
everything, but with each endeavor
he pursues, he makes sure to do it the best possible way.
As president and CEO of Litter
Industries Inc., he has grown up in this
family company, but in his tenure, he’s
made calculated decisions to advance
the company.
Litter Quality Propane is the oldest entity
in the company’s portfolio, and it services
more than 5,000 residential, commercial
and agricultural customers in 12 counties.
The company’s biggest challenge is the
winter months. It preorders propane
before the cold weather strikes, but it now uses electronic
meters to remain
competitive. The
meters are installed
on each tank so customers and the company know how
much propane is left
before the tank runs
empty, which allows the company to make
fewer trips and work more efficiently.
The company has also been in the beer,
wine and spirits industry since 1948, but
Litter made the decision a few years ago
to focus on just Anheuser-Busch products, and he sold off all the other lines.
The risk paid off as Litter operates two
distributing facilities, which account for
about 60 percent of the top-line revenue.
On top of that, Litter bought a motorcycle back in the ’70s, and he liked it so
much he bought the entire Honda motorcycle dealership. He went on to add
Suzuki and Harley-Davidson lines, and
while motorcycle sales have slowed in
recent years, his dealership is rated No.
22 in the country.
HOW TO REACH: Litter Industries Inc., (740) 775-2063 or
www.litterpropane.com