The tongue is like a rudder on a ship

Montgomery_MarvinYour tongue steers your life. Words spoken by your tongue determine the direction of your life, just like the rudder of a ship determines the direction a ship will go. Words may not cause you to arrive at the destination immediately, but they head you in that direction, and eventually, if you continue in that direction, you will arrive there.
The same words of wisdom apply in a sales or customer service situation. Your tongue has the power to steer the conversation to a win — a win for both parties or in the opposite direction.
MARVIN MONTGOMERY is an author, speaker and sales training consultant with more than 30 years of experience.  Are you practicing on your customers? Master the essential keys to sales success! Learn more about Marvin Montgomery’s Sales Certification Program. You can ask the Sales Doctor a question at [email protected].